Portfolio Happenings | February 7, 2022
7/S Denver Haus Recognized as Top 1% Apartments Nationally for Online Reputation
DENVER, Colorado – February 2022 – 7/S Denver Haus has been recognized among the Elite 1% properties in the nation with the best online reputation for 2021 by J Turner Research, the leading market research firm exclusively serving the multifamily industry. Of the 128,000 plus properties J Turner monitors, 1,564 properties earned the Elite 1% distinction in the eighth annual Elite 1% ORA™ Power Ranking, published by Multifamily Executive (MFE).
Developed by J Turner Research, the ORA® Power Ranking is based on monthly online reputation research of over 128,000 properties’ lifetime reviews across multiple review sites and Internet Listing Services (ILSs). Based on a statistical model, J Turner assigns an independent Online Reputation Assessment Score (ORA®) to each property on a scale of 0-100. The ORA® Score determines a property’s rank in the Elite 1% ranking. The national average ORA® Score as of December 2021 was 62.62. (Name of property) scored (fill in your ORA® Score).
To be eligible for the 2021 Elite 1% ranking, a property had to register a minimum ORA® Score of 94 as of December 2021. For properties with the same ORA® score, the property with the higher number of reviews ranked higher.
J Turner Research developed the ORA® Score to simplify how online reputation is measured, and it serves as the multifamily industry standard to measure a property’s online reputation. Each month, MFE publishes a ranking of properties and management companies based on their ORA® scores. A property or a management company does not have to be a J Turner Research client to qualify for this ranking. To learn more about ORA®, please visit https://jturner.us/ora.
About J Turner Research
J Turner Research is the leading full-circle online reputation management firm that empowers clients with data to drive revenue. J Turner pioneered the Online Reputation Assessment™ (ORA®) score, which serves as the industry standard for measuring a property's online reputation. The company’s unique 360-degree process enables multifamily clients to enhance resident satisfaction, increase closing ratios, and improve online reputation. For more information, please visit https://www.jturnerresearch.com/.